The iconic Churchill Downs racetrack is enhancing its offerings through a partnership with Venuetize to modernize its payment infrastructure. This collaboration promises effortless transactions for everything from admission and concessions to merchandise, putting convenience at racegoers’ fingertips.
This initiative extends beyond mere ease of use, reflecting a commitment to staying ahead of the curve. Venuetize CEO, Jon Romm, emphasizes their goal to “transform the horse racing experience for attendees.”
Churchill Downs is fully invested in this endeavor, eager to provide this advanced technology to Kentucky Derby enthusiasts and all patrons who share a passion for the sport. The focus is on creating a more streamlined, efficient, and captivating experience for everyone.
The iconic Churchill Downs Incorporated recently inked a major deal with FanDuel, securing them as the primary backer of the Kentucky Derby. This significant development follows CDI’s strategic move of divesting nearly half of their ownership in United Tote to the New York Racing Association.
This news comes on the heels of a record-shattering Kentucky Derby this year and an exceptional second quarter for Churchill Downs, generating an impressive $582.5 million in revenue. The future appears bright for both the Derby and CDI!